Positioning The Grove of Narberth as one of the UK’s leading hotels using a comprehensive three tier strategy.
To position The Grove of Narberth not only as a leading restaurant with rooms in Wales, but as one of the UK’s finest hotels through a combination of traditional PR and creative marketing tactics.
We created a three-phase communications strategy to engage regional and national audiences, while seeking third party collaborations to raise the hotel’s profile with an affluent audience in the heart of London.
"AM+A have significantly improved our overall PR and marketing mix. Not only do they work hard for you, they clearly understand our business rationale and drivers, and are a pleasure to work with."
- Comprehensive press trip programme including: The Financial Times, The Guardian, The Times, The Daily Telegraph, GQ magazine, Elle, Sunday Times Travel magazine, Delicious magazine.
- Collaborated with luxury lifestyle brand Crabtree & Evelyn on a pop-up stand based in London’s busy Covent Garden shopping district.
- Ghost-written columns on behalf of head chef and gardener in regional Welsh publications to maximise regional brand awareness.
- Hotel was named Pride of Britain 'Hotel of the Year' 2015.
Full press office services
Press trip management
Creative marketing
Third party collaborations
Content creation